What is Family Branding? Top 10 Family Branding Examples for Inspiration
Family branding also known as Umbrella Branding is a professional marketing strategy where a single brand offers multiple products and services in its name. The family branding strategy decreases promotion and advertisement expenses effectively. It also helps strengthen the character of a parent brand, building trust across the globe. Family branding also promotes collective identity […]
What is Individual Branding? Meaning, Examples & Strategy Guide
Today, branding has become very popular as well as complex. People have thousands of various options to choose. Therefore, the only way to excel is to develop a strong brand that showcase a unique brand identity. This is where individual branding comes into play. You can start by choosing the right branding type based […]